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The A Circle

Privacy Policy

Effective Date: April 13, 2026

THE A CIRCLE, INC. ("we," "our," or "us") respects your privacy and is committed to protecting the personal information you share with us through our website at https://www.theacircle.co.

Information We Collect

We collect information you voluntarily provide when you fill out forms on our website, including:

  • Name (first and last)
  • Email address
  • Phone number
  • Store name and number of locations
  • Annual revenue range
  • Primary business challenge
  • POS system
  • Referral source

We also collect data you input into our free diagnostic tools (Inventory Health Check, Profit Potential Calculator, Profit Leak Calculator). Additionally, we may automatically collect technical information such as your IP address, browser type, device information, and pages visited through cookies and similar technologies.

How We Use Your Information

We use your information to:

  • Respond to your inquiries and deliver requested services
  • Deliver diagnostic tool results and advisory communications
  • Send appointment reminders and event updates via SMS (with your consent)
  • Send our Retail Planning Pulse newsletter (if you subscribe)
  • Send promotional messages about our services (with your consent)
  • Improve our website, services, and user experience

We do not sell, rent, or share your personal information with third parties for their marketing purposes.

Text Message (SMS/MMS) Communications

THE A CIRCLE, INC. may send text messages only to individuals who provide their mobile phone number and affirmatively select one of the optional SMS consent checkboxes on our website at https://www.theacircle.co/sms-opt-in. The form includes two separate optional consent checkboxes — one for transactional and informational messages and one for marketing and promotional messages.

We collect SMS consent separately for different message types:

Transactional and informational messages may include inquiry follow-ups, appointment reminders, discovery call confirmations, service updates, and customer support communications.

Marketing and promotional messages may include offers, retail planning updates, educational content, promotional resources, and engagement-related communications.

Both SMS consent checkboxes are optional and unchecked by default. Consent to receive SMS messages is not required as a condition of purchasing goods or services.

Message frequency varies. Message and data rates may apply. Reply STOP to unsubscribe at any time. Reply HELP for help or contact us at info@theacircle.co.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All other categories exclude text messaging originator opt-in data and consent. SMS opt-in data and consent will not be shared with any third parties.

This SMS consent restriction applies even when other sections of this policy describe the use of service providers, processors, affiliates, analytics vendors, or other operational partners.

  • SMS opt-in records are logged when someone submits the form, including the phone number, timestamp, form URL, the consent option(s) selected, and exact consent language shown.
  • Mobile carriers are not liable for delayed or undelivered messages.

For full SMS terms, see our Terms of Service — SMS Communications and our Text Message Terms.

SMS Consent and Mobile Information Sharing

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing to subcontractors in support services, such as customer service or messaging delivery, is permitted. All other use case categories exclude text messaging originator opt-in data and consent.

SMS opt-in data and consent will not be shared with any third parties for marketing or promotional purposes.

Data Security

We take the security of your personal information seriously. Your data is protected using industry-standard measures, including:

  • Encryption of data in transit via TLS/SSL
  • Access controls limiting data access to authorized personnel only
  • Secure hosting infrastructure through our cloud hosting and CRM providers
  • Regular review of security practices and procedures

While no method of electronic transmission or storage is 100% secure, we strive to use commercially acceptable means to protect your personal information. In the event of a data breach, we will notify affected individuals and regulators as required by applicable law.

Third-Party Services

We use the following third-party services to operate our business:

  • CRM and communications provider: Form processing, CRM management, email and SMS delivery
  • Cloud hosting provider: Website hosting and deployment
  • Google Analytics: Website analytics and usage tracking

These services may process your data in accordance with their own privacy policies. We require all third-party service providers to handle your data securely and in accordance with applicable data protection laws.

These general service-provider disclosures do not permit any sharing of SMS opt-in data or text messaging consent for marketing or promotional purposes.

Cookies

Our website may use cookies for analytics and basic functionality. You can control cookie settings through your browser preferences.

Your Rights

You have the right to:

  • Access: Request a copy of the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete data
  • Deletion: Request deletion of your personal information
  • Opt out of SMS: Reply STOP to any text message at any time
  • Unsubscribe from email: Use the unsubscribe link in any email we send

To exercise any of these rights, contact us at info@theacircle.co. We will respond to your request within 30 days.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. When your data is no longer needed, we will securely delete or anonymize it.

Age Restriction

This service is intended for individuals 18 years of age or older. By using this website and providing your personal information, you confirm that you are at least 18 years old. We do not knowingly collect personal information from individuals under the age of 18. If we learn that we have collected information from someone under 18, we will promptly delete that information.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will post the updated policy on this page with a revised effective date. Continued use of the website after changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this privacy policy or wish to exercise your data rights, contact us at info@theacircle.co or by mail at:

THE A CIRCLE, INC.
402 W. Broadway, Suite 400
San Diego, CA 92101